Westland Horticulture
Westland Horticulture are the industry leader in the development and production of high specification growing media, plant food, lawn treatments, lawn seed, control products and Seeds & Bulbs from the Unwins brand.
Fink Creative were tasked with creating their New Business Pack, consisting of an A4 folder and 4 page insert, that would encourage engagement with potential new accounts providing relevant and key information at first contact.
The artwork we designed emulates the look of Westland’s packaging for the folder cover, replacing the ‘product name’ with the business message, so the product is “Grow your Business”. This approach gives a strong and colourful look and builds upon their brand identity. This look is carried through to the insert, where each selection has been divided by the leaf esq. wave shape. Again using vibrant colours which makes it friendly looking and the copy inviting to read.
